We create compelling brand experiences, starting with strategy and ending with exceptional action.
Trust the Process
Our strategic planning and brand development process has been refined through 30 years of battle-tested rigor. The results: well thought out and perfectly-aligned programs that drive measurable business outcomes.
Discovery
In-depth internal and external discovery, including research to fill any gaps
Strategy
Working through messaging and positioning to define a brand essence to stand out and stand apart
Planning
Considering every aspect of brand launch and campaign development, and tactics that span digital, print, events, public relations, social, media and beyond
Creative
A brand experience that works across every touch point in a consistent and compelling way
Execution
Bringing all components of the program to life, with rigor and quality
Evaluation
Measurement and proactive guidance to meet key metrics and hold ourselves accountable for results
Our Fearless Leaders
Bryon Lomas
VP, CREATIVE
Everyday I'm driven to face a new challenge to tackle, a new problem to solve. Being a creative director is not a job, it's who I am from the time I wake up to the time I rest my head. And those who know me, know that the time between head-resting and up-waking usually aren't very far apart.
Matt Pfluger
VP, STRATEGY
Matt is a 25-year veteran of the advertising industry with deep digital roots. He has expertise in strategic planning, media strategy, website development, brand communication, mobile marketing, social media, client relations, SEM and Organic Search, analytics, CRM, team leadership, and business development. Throughout his career, Matt has amassed experience across numerous industries and verticals including CPG, B2B, Healthcare, Financial Services, Technology, and Non-Profits.
Brianna Taylor
DIRECTOR OF PUBLIC RELATIONS
Working with clients across industries and providing insights and strategies that move them closer to their goals is what drives me. From finding a compelling media hook to developing a spark of an idea into a strategy - it's a beautiful process.
Alexis Sawyer
CREATIVE DIRECTOR - COPY
Alexis believes that the best part of her job is the chance to partner with clients to bring their brand and marketing plan to life with crisp language, clear messaging, and impactful design.
Doug Eckard
DIRECTOR OF NEW BUSINESS
A graduate of Temple University, Doug enjoys spending summer weekends in Avalon, NJ, playing in a soccer summer league, and coaching the Marlton 2008 Boys Soccer travel program. Doug is a Philadelphia Flyers and Union season ticket holder and enjoys catching games whenever he can — especially with his wife and sons in tow.
Larry Garfield
CHAIRMAN, FOUNDER
The magical thing about our business is that we get to work at the intersection of creativity and innovation every day. For me, every project is an opportunity to do something fun, fresh and engaging. It’s so satisfying to find new ways to launch disruptive ideas into the world and make an real impact for our clients.
Stop by
325 Chestnut Street, Suite 405
Philadelphia, PA 19106
Reach out
hello@garfieldgroup.com
215.867.8600